Fairtrade Certified prices
In the Fairtrade certification system, importers, roasters and retailers purchase coffee at favourable guaranteed prices from farmers who are registered with the Fairtrade Labelling Organizations International.
In Fiscal 2007, Starbucks paid a minimum of $1.43 (U.S.) per pound ($3.06 per kilogram) for all its coffees as compared to the Fairtrade Certified average price of USD $1.29 - $1.31 per pound ($2.76 - $2.80 per kilogram).
Bringing Fairtrade Certified coffee to the world
In Fiscal 2007, Starbucks maintained its position as the largest buyer, roaster and distributor of Fairtrade Certified coffee in North America, with global purchases of more than 20 million pounds (9 million kilograms). Fairtrade Certified coffee is now offered in our stores in 28 countries around the world and represented 6% of Starbucks total coffee purchases last year.